CONTEXT REIGNS SUPREME
When Shoppercentric was set up in 2004 the role of shopper insight was still in its infancy, emerging from the discipline of category...
CONTEXT REIGNS SUPREME
Food banks and how data analytics is optimising the food supply chain, locally and internationally
Out of Sight, Out of Mind?
The Shopper You Need to Know Better
Can we break 4000 year-old shopping habits?
Fakeaways: a fad or here to stay?
Anxious younger shoppers too overwhelmed to fight climate change?
Changes To Our Working Week to Boost The Shoppercentric Experience For Clients & Staff
Sorting the Almond from the Oat - a personal reflection
Quick and Cheap Concept Testing? – Don’t fall into the trap.
"You are not as interesting as you think"
Growth Continues: Touchstone Shoppercentric expands team.
Touchstone Shoppercentric expands team to meet their increasing demand for brand research.
Coronavirus and the impact on the retail industry - BBC Radio - 18th March 2020
Novel Becoming Normal – why we think prudence will prevail over panic
Sustainability - What next?
An expert view on sustainability
Connecting Emotionally with Shoppers through Packaging
Is anyone on the right track?
One Shopper Against Plastic