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"Send three and fourpence. We're going to a dance."
Over the weekend I came across an amusing video doing the rounds that got me thinking about the challenges we face...

Jon Darby
Mar 22, 20193 min read


It's called a touchpoint for good reason
We know that over 80% of visual activity in the purchase process is attributed to processing the vast array of packaging available...

Kristen Davis
Mar 14, 20194 min read


It’s all from the heart.
I was doing a bit of industrial navel gazing the other day. No, not risking a herniated disc by trying to peer into my own belly button...

Tim Baker
Mar 7, 20193 min read


Convenience – a channel or a mindset?
For a number of years now the Convenience sector has been in growth, with aggressive store opening strategies...

Danielle Pinnington
Feb 28, 20193 min read


Nudge Nudge Blog Blog
I, probably like most who read blogs, are generally interested in what’s going on the marketplace...

Jamie Rayner
Feb 21, 20194 min read


Simply better retail experiences
Last week I was sharing our latest trends report with POPAI members at their annual retail conference...

Danielle Pinnington
Feb 14, 20192 min read


Touchstone Partners Acquires Pure Play Shopper Insight Consultancy, Shoppercentric
…New Director Partner - Jamie Rayner – Recruited to Head the Acquisition London, UK – 3rd October 2018 – Global research consultancy...

Shoppercentric
Oct 9, 20183 min read


"The reports of my death have been greatly exaggerated."
Look up ‘premature obituaries’ in Wikipedia and you will quickly discover a list of famous people as long as your arm who have mistakenly...

Shoppercentric
Jun 7, 20182 min read


GENERATION Z - They know they matter
References to ‘Gen Z’ (defined as 15-24yrs) are everywhere these days as brands and retailers seek to demystify these new kids on the...

Shoppercentric
May 3, 20183 min read
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